{"id":10061,"date":"2021-07-02T00:42:00","date_gmt":"2021-07-01T21:42:00","guid":{"rendered":"https:\/\/kubla.fi\/?p=10061"},"modified":"2021-07-03T00:43:04","modified_gmt":"2021-07-02T21:43:04","slug":"facebook-mainonnan-ulkoistaminen","status":"publish","type":"post","link":"https:\/\/kubla.fi\/blogi\/facebook-mainonnan-ulkoistaminen\/","title":{"rendered":"Facebook mainonnan ulkoistaminen - ABC<\/span>"},"content":{"rendered":"\n

Olet\u00adko tul\u00adlut lop\u00adpu\u00adtu\u00adlok\u00adseen, ettei Face\u00adbook kana\u00adva\u00adna ole sinul\u00adle se oikea<\/em>? Mie\u00adti\u00adp\u00e4 uudes\u00adtaan. Toki n\u00e4in voi olla\u00adkin, mut\u00adta huo\u00adno menes\u00adtys Face\u00adboo\u00adkis\u00adsa saat\u00adtaa juon\u00adtaa juu\u00adren\u00adsa my\u00f6s esi\u00admer\u00adkik\u00adsi mai\u00adnon\u00adnan v\u00e4\u00e4\u00adr\u00e4n\u00adlai\u00adses\u00adta koh\u00adden\u00adta\u00admi\u00adses\u00adta. Me haluam\u00adme ker\u00adtoa sinul\u00adle kai\u00adken aihees\u00adta Face\u00adbook mai\u00adnon\u00adnan ulkois\u00adta\u00admi\u00adnen, jot\u00adta sinun ei tar\u00advit\u00adse en\u00e4\u00e4 p\u00e4h\u00adk\u00e4il\u00adl\u00e4, kan\u00adnat\u00adtaa\u00adko Face\u00adbook-mai\u00adnon\u00adtaa<\/a> vie\u00adl\u00e4 kokeil\u00adla vai ei.<\/p>\n\n\n\n

Tee itse ja s\u00e4\u00e4st\u00e4 vs. ulkoista ammattilaiselle<\/h2>\n\n\n\n

Var\u00admas\u00adti jokai\u00adnen yrit\u00adt\u00e4\u00adj\u00e4 poh\u00adtii jos\u00adsain vai\u00adhees\u00adsa sit\u00e4, riit\u00adt\u00e4\u00adv\u00e4t\u00adk\u00f6 omat resurs\u00adsit mai\u00adnon\u00adnan tehok\u00adkaa\u00adseen teke\u00admi\u00adseen, vai oli\u00adsi\u00adko sit\u00adten\u00adkin fik\u00adsum\u00adpaa ulkois\u00adtaa asiantuntijalle.<\/p>\n\n\n\n

Teke\u00adm\u00e4l\u00adl\u00e4 mai\u00adnon\u00adtaa itse et v\u00e4lt\u00adt\u00e4\u00adm\u00e4t\u00adt\u00e4 t\u00e4y\u00adsin tie\u00add\u00e4, onko mai\u00adnon\u00adta kan\u00adnat\u00adta\u00advaa. Voi olla, ett\u00e4 s\u00e4\u00e4s\u00adt\u00e4t kuluis\u00adsa nyt, mut\u00adta pidem\u00adm\u00e4l\u00adl\u00e4 aika\u00adv\u00e4\u00adlil\u00adl\u00e4 mene\u00adt\u00e4t rahaa mai\u00adnok\u00adsiin, jot\u00adka eiv\u00e4t todel\u00adli\u00adsuu\u00addes\u00adsa toi\u00admi koh\u00adde\u00adryh\u00adm\u00e4\u00adsi kes\u00adkuu\u00addes\u00adsa. Mik\u00e4\u00adli Face\u00adbook-mai\u00adnon\u00adtaa tekee tie\u00adt\u00e4\u00adm\u00e4t\u00adt\u00e4\u00e4n tai tie\u00adtoi\u00adses\u00adti v\u00e4h\u00e4n sin\u00adne p\u00e4in, ei tulok\u00adsia ole odo\u00adtet\u00adta\u00advis\u00adsa. Pahim\u00admas\u00adsa tapauk\u00adses\u00adsa jou\u00addut vie\u00adl\u00e4 my\u00f6\u00adhem\u00admin k\u00e4\u00e4n\u00adty\u00adm\u00e4\u00e4n ammat\u00adti\u00adlai\u00adsen puo\u00adleen, jol\u00adloin jo teh\u00adty\u00adjen vir\u00adhei\u00adden kor\u00adjaa\u00admi\u00adnen tulee toden\u00adn\u00e4\u00adk\u00f6i\u00adses\u00adti kal\u00adliim\u00admak\u00adsi kuin se, ett\u00e4 mai\u00adnon\u00adta oli\u00adsi ulkois\u00adtet\u00adtu heti alussa.<\/p>\n\n\n\n

Ulkois\u00adta\u00admal\u00adla voit olla var\u00adma sii\u00adt\u00e4, ett\u00e4 saat mai\u00adnon\u00adnal\u00adle\u00adsi par\u00adhaim\u00adman mah\u00addol\u00adli\u00adsen tehon. Tie\u00adten\u00adkin sinul\u00adle j\u00e4\u00e4 my\u00f6s enem\u00adm\u00e4n aikaa yri\u00adtyk\u00adse\u00adsi ydin\u00adlii\u00adke\u00adtoi\u00admin\u00adnan py\u00f6\u00adrit\u00adt\u00e4\u00admi\u00adseen sek\u00e4 omiin har\u00adras\u00adtuk\u00adsiin tai per\u00adheen kans\u00adsa yhdess\u00e4oloon.<\/p>\n\n\n\n

Mit\u00e4 Facebook-mainonnan tekeminen itse vaatii?<\/h2>\n\n\n\n

Tuot\u00adta\u00adva Face\u00adbook-mai\u00adnon\u00adta vaa\u00adtii perin\u00adpoh\u00adjais\u00adta suun\u00adnit\u00adte\u00adlua, aikaa, osaa\u00admis\u00adta, tes\u00adtaa\u00admis\u00adta, ana\u00adly\u00adsoin\u00adtia sek\u00e4 luo\u00advaa n\u00e4ke\u00admys\u00adt\u00e4. Sii\u00adn\u00e4 sivus\u00adsa ei mil\u00adl\u00e4\u00e4n ehdi teh\u00add\u00e4 asia\u00adkas\u00adpal\u00adve\u00adlua, varas\u00adtoin\u00adtia, pos\u00adti\u00adtuk\u00adsia tai mit\u00e4\u00e4n muu\u00adta\u00adkaan yrit\u00adt\u00e4\u00adj\u00e4n arkeen kuuluvaa.<\/p>\n\n\n\n

<\/strong>Kuten kai\u00adken mai\u00adnon\u00adnan, my\u00f6s Face\u00adbook-mai\u00adnon\u00adnan tulee olla osa isom\u00adpaa, har\u00adkit\u00adtua koko\u00adnai\u00adsuut\u00adta. Face\u00adbook-mai\u00adnon\u00adta ei ole ainoas\u00adtaan kivo\u00adjen mai\u00adnos\u00adten teke\u00admis\u00adt\u00e4, vaan sii\u00adhen kuu\u00adluu lis\u00e4k\u00adsi sopi\u00advan ylei\u00ads\u00f6n pros\u00adpek\u00adtoi\u00admi\u00adnen sek\u00e4 koh\u00adde\u00adryh\u00adm\u00e4n sitout\u00adta\u00admi\u00adnen ja l\u00e4m\u00admit\u00adte\u00adle\u00admi\u00adnen koh\u00adti halut\u00adtua toi\u00admen\u00adpi\u00addet\u00adt\u00e4 kuten ostoa tai yhtey\u00adden\u00adot\u00adtoa. Kysy\u00admys kuu\u00adluu\u00adkin, l\u00f6y\u00adtyy\u00adk\u00f6 sinul\u00adta aikaa t\u00e4h\u00e4n kaik\u00adkeen? Jos aikaa on yli\u00adm\u00e4\u00e4\u00adr\u00e4is\u00adt\u00e4, onko osaamista?<\/strong><\/p>\n\n\n\n

Itse tekeminen ei aina ole edullisin vaihtoehto<\/h2>\n\n\n\n

Puhu\u00adtaan\u00adpa sit\u00adten hie\u00adman rahas\u00adta. Sopi\u00advien toi\u00admin\u00adta\u00adta\u00adpo\u00adjen l\u00f6y\u00adt\u00e4\u00admi\u00adnen on usein hyvin hidas\u00adta sek\u00e4 kal\u00adlis\u00adta, sil\u00adl\u00e4 jou\u00addut k\u00e4yt\u00adt\u00e4\u00adm\u00e4\u00e4n media\u00adbud\u00adjet\u00adtia\u00adsi rei\u00adlus\u00adti l\u00f6y\u00adt\u00e4\u00e4k\u00adse\u00adsi ne kei\u00adnot, jot\u00adka toi\u00admi\u00advat. Sinun t\u00e4y\u00adtyy muis\u00adtaa, ettei aika\u00adsi ole arvo\u00adton\u00adta \u2013 mik\u00adsi k\u00e4yt\u00adt\u00e4i\u00adsit vii\u00adkos\u00adta usei\u00adta tun\u00adte\u00adja mai\u00adnon\u00adnan teke\u00admi\u00adseen, kun samal\u00adla rahal\u00adla saat apua ammattilaiselta?<\/p>\n\n\n\n

Aika on rahaa. Jokai\u00adnen p\u00e4i\u00adv\u00e4, jon\u00adka kulu\u00adtat opet\u00adte\u00adle\u00admal\u00adla Face\u00adbook-mai\u00adnon\u00adtaa iltai\u00adsin mui\u00adden men\u00adnes\u00ads\u00e4 nuk\u00adku\u00admaan, on pois mak\u00adsa\u00advien asiak\u00adkai\u00adden m\u00e4\u00e4\u00adr\u00e4s\u00adt\u00e4. Face\u00adbook-mai\u00adnon\u00adnan asian\u00adtun\u00adti\u00adja ehtii teke\u00adm\u00e4\u00e4n tulos\u00adta jo sii\u00adn\u00e4 ajas\u00adsa, kun itse vie\u00adl\u00e4 opet\u00adte\u00adlet k\u00e4yt\u00adt\u00e4\u00adm\u00e4\u00e4n mainostenhallintaty\u00f6kalua.<\/p>\n\n\n\n

Face\u00adbook-mai\u00adnon\u00adta ammat\u00adti\u00adlai\u00adsen toi\u00admes\u00adta kat\u00adtaa usein kai\u00adken eli mai\u00adnon\u00adnan suun\u00adnit\u00adte\u00adlun, koh\u00adde\u00adryh\u00admien luo\u00admi\u00adsen, kam\u00adpan\u00adjoi\u00adden raken\u00adta\u00admi\u00adsen, mai\u00adnos\u00adten teke\u00admi\u00adsen ja nii\u00adden opti\u00admoin\u00adnin, tulos\u00adten seu\u00adran\u00adnan sek\u00e4 rapor\u00adtoin\u00adnin. Face\u00adbook-mai\u00adnon\u00adta on mah\u00addol\u00adlis\u00adta saa\u00adda alkuun pie\u00adnem\u00adm\u00e4l\u00adl\u00e4\u00adkin bud\u00adje\u00adtil\u00adla, joten ulkois\u00adta\u00admi\u00adnen on par\u00adhaim\u00admil\u00adlaan talou\u00addel\u00adli\u00adses\u00adti hyvin fiksua.<\/p>\n\n\n\n

\n
\n

Kiin\u00adnos\u00adtaa\u00adko Face\u00adbook-mai\u00adnon\u00adnan aloit\u00adta\u00admi\u00adnen tai haluat\u00adko saa\u00adda tehot irti nykyi\u00adses\u00adt\u00e4 some-tekemisest\u00e4?<\/p>\n<\/div><\/div>\n\n\n\n

Lue tarkemmin Facebook-mainonnan palvelustamme<\/strong> ja ota rohkeasti yhteytt\u00e4!<\/h2>\n\n\n\n
\n
Tutus\u00adtu Face\u00adbook-mai\u00adnon\u00adnan palveluun<\/a><\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n

N\u00e4in tunnistat aikasi arvoisen Facebook-mainonnan kumppanin<\/h2>\n\n\n\n

Face\u00adbook-mai\u00adnon\u00adnan ulkois\u00adta\u00admi\u00adnen on lois\u00adta\u00adva vaih\u00adtoeh\u00adto sil\u00adloin, kun omaa koke\u00admus\u00adta mai\u00adnon\u00adnas\u00adta Face\u00adboo\u00adkis\u00adsa ei ole tar\u00adpeek\u00adsi. Mai\u00adnon\u00adnan teki\u00adj\u00f6i\u00adt\u00e4 on kui\u00adten\u00adkin joka l\u00e4h\u00adt\u00f6\u00f6n, joten hyv\u00e4n ammat\u00adti\u00adlai\u00adsen tun\u00adnis\u00adta\u00admi\u00adnen voi olla haas\u00adtaa. Miten l\u00f6y\u00add\u00e4t aika\u00adsi arvoi\u00adsen kumppanin?<\/p>\n\n\n\n

1. Onko kumppanilla n\u00e4ytett\u00e4v\u00e4\u00e4 tarinan tueksi?<\/h3>\n\n\n\n

Kun surf\u00adfai\u00adlet Googles\u00adsa etsien sopi\u00advaa Face\u00adbook-kump\u00adpa\u00adnia, kat\u00adso l\u00e4pi refe\u00adrens\u00adsit<\/a>. Vaik\u00adka lupauk\u00adset oli\u00adsi\u00advat mit\u00e4 tahan\u00adsa, ker\u00adto\u00advat refe\u00adrens\u00adsit totuu\u00adden. Ota roh\u00adkeas\u00adti puhe\u00adlin kou\u00adraan ja pirau\u00adta suo\u00adraan toi\u00admis\u00adtol\u00adle, sil\u00adl\u00e4 puhe\u00adli\u00admes\u00adsa osa erot\u00adtuu eduk\u00adseen my\u00f6s ensivaikutelmalla.<\/p>\n\n\n\n

2. Kuka mainontaa tulisi tekem\u00e4\u00e4n?<\/h3>\n\n\n\n

Kuka ottai\u00adsi yri\u00adtyk\u00adse\u00adsi Face\u00adbook-mark\u00adki\u00adnoin\u00adnin vas\u00adtuul\u00adleen: se tyyp\u00adpi, joka istuu tun\u00adnis\u00adta toi\u00adseen pala\u00adve\u00adris\u00adsa, vai ken\u00adties har\u00adjoit\u00adte\u00adli\u00adja? Kan\u00adnat\u00adtaa ottaa sel\u00adv\u00e4\u00e4 teki\u00adj\u00f6is\u00adt\u00e4 jo heti alus\u00adsa. Hyv\u00e4\u00e4 mark\u00adki\u00adnoin\u00adti\u00adtoi\u00admis\u00adtoa edus\u00adta\u00advat ammat\u00adti\u00adlai\u00adset<\/a>.<\/p>\n\n\n\n

3. Motivoiko kumppania raha vai yrityksesi menestys?<\/h3>\n\n\n\n

Face\u00adbook-mai\u00adnon\u00adnan kump\u00adpa\u00adnin on olta\u00adva aidos\u00adti kiin\u00adnos\u00adtu\u00adnut yri\u00adtyk\u00adses\u00adt\u00e4\u00adsi, sil\u00adl\u00e4 teho\u00adkas mai\u00adnon\u00adta vaa\u00adtii ymm\u00e4r\u00adrys\u00adt\u00e4 sek\u00e4 asia\u00adkas\u00adkun\u00adnas\u00adta ett\u00e4 yri\u00adtyk\u00adsen toi\u00admin\u00adnas\u00adta. Vali\u00adtet\u00adta\u00advas\u00adti on my\u00f6s nii\u00adt\u00e4, jot\u00adka euron kuvat sil\u00admis\u00ads\u00e4 teke\u00adv\u00e4t mai\u00adnon\u00adtaa puoliteholla.<\/p>\n\n\n\n

4. Miten ja milloin tuloksista raportoidaan?<\/h3>\n\n\n\n

\u201c<\/span>Kyl\u00adl\u00e4 t\u00e4m\u00e4 mai\u00adnon\u00adta toi\u00admii todel\u00adla hyvin<\/em>\u201d ei saa kos\u00adkaan asiak\u00adkaa\u00adna riit\u00adt\u00e4\u00e4 sinul\u00adle. Tulok\u00adsis\u00adta on rapor\u00adtoi\u00adta\u00adva ja mie\u00adlel\u00adl\u00e4\u00e4n riit\u00adt\u00e4\u00adv\u00e4n usein. Ota sel\u00adv\u00e4\u00e4, saat\u00adko t\u00e4r\u00adke\u00ad\u00e4\u00e4 tie\u00adtoa mai\u00adnon\u00adnan tehos\u00adta tasai\u00adsin v\u00e4lia\u00adjoin jo heti alus\u00adta alkaen, vai ole\u00adte\u00adtaan\u00adko sinun pysy\u00adv\u00e4n tyy\u00adty\u00adv\u00e4i\u00adse\u00adn\u00e4 rapor\u00adtil\u00adla, jota voit tar\u00adkas\u00adtel\u00adla vas\u00adta vuo\u00adden kuluttua.<\/p>\n\n\n\n

Jos Facebook mainonnan ulkoistaminen on valintasi, k\u00e4\u00e4nny puoleemme!<\/h2>\n\n\n\n

Face\u00adbook-mai\u00adnon\u00adta on monel\u00adle yri\u00adtyk\u00adsel\u00adle erit\u00adt\u00e4in kan\u00adnat\u00adta\u00advaa. Yri\u00adtyk\u00adsen omis\u00adta resurs\u00adseis\u00adta joh\u00adtuen mai\u00adnon\u00adnan teho saat\u00adtaa kui\u00adten\u00adkin olla heik\u00adko, jol\u00adloin Face\u00adbook mai\u00adnon\u00adnan ulkois\u00adta\u00admi\u00adnen on ehdot\u00adto\u00admas\u00adti fik\u00adsuin veto. Mik\u00e4\u00adli kai\u00adpaat ammat\u00adti\u00adlai\u00adsen n\u00e4ke\u00admys\u00adt\u00e4 tai jee\u00adsi\u00e4, me Kublal\u00adla olem\u00adme aina val\u00admii\u00adta aut\u00adta\u00admaan. Meil\u00adle t\u00e4r\u00adkein\u00adt\u00e4 on se, ett\u00e4 sinun yri\u00adtyk\u00adse\u00adsi menes\u00adtyy, ja mai\u00adnon\u00adtaan k\u00e4y\u00adtet\u00adty raha palaa monin\u00adker\u00adtai\u00adse\u00adna takai\u00adsin. Haluat\u00adko kuul\u00adla lis\u00e4\u00e4? Ota yhteytt\u00e4!<\/p>\n\n\n\nOta yhteyt\u00adt\u00e4!<\/a>\n","protected":false},"excerpt":{"rendered":"

Olet\u00adko tul\u00adlut lop\u00adpu\u00adtu\u00adlok\u00adseen, ettei Face\u00adbook kana\u00adva\u00adna ole sinul\u00adle se oikea? Mie\u00adti\u00adp\u00e4 uudes\u00adtaan. Toki n\u00e4in voi olla\u00adkin, mut\u00adta huo\u00adno menes\u00adtys Face\u00adboo\u00adkis\u00adsa saat\u00adtaa juon\u00adtaa juu\u00adren\u00adsa my\u00f6s esi\u00admer\u00adkik\u00adsi mai\u00adnon\u00adnan v\u00e4\u00e4\u00adr\u00e4n\u00adlai\u00adses\u00adta koh\u00adden\u00adta\u00admi\u00adses\u00adta. Me haluam\u00adme ker\u00adtoa sinul\u00adle kai\u00adken aihees\u00adta Face\u00adbook mai\u00adnon\u00adnan ulkois\u00adta\u00admi\u00adnen, jot\u00adta sinun ei tar\u00advit\u00adse en\u00e4\u00e4 p\u00e4h\u00adk\u00e4il\u00adl\u00e4, kan\u00adnat\u00adtaa\u00adko Face\u00ad\u00adbook-mai\u00ad\u00adnon\u00ad\u00adtaa vie\u00adl\u00e4 kokeil\u00adla vai ei. Tee itse ja s\u00e4\u00e4s\u00adt\u00e4 vs. ulkois\u00adta ammattilaiselle [\u2026]<\/p>\n","protected":false},"author":44,"featured_media":10062,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"wp_typography_post_enhancements_disabled":false,"footnotes":""},"categories":[245],"tags":[272],"class_list":["post-10061","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-facebook-mainonta","tag-mainostieto"],"acf":[],"yoast_head":"\nFacebook mainonnan ulkoistaminen - ABC - Kubla<\/title>\n<meta name=\"description\" content=\"Facebook mainonnan ulkoistaminen on j\u00e4rkev\u00e4\u00e4. Koostimme kaiken asiaan liittyv\u00e4n t\u00e4h\u00e4n tuhtiin tietopakettiin. 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